When designing the new ECHO PRIME family of rods Tim Rajeff worked to create a rod that's so light and responsive it makes your fingers tingle. The use of the latest material combined with a fast action, and of course the one piece blank, help create loops so tight they disappear and then reappear 100 feet later. The rods are 8 feet 10 inches long which help the caster come through the stroke quicker than a nine foot rod. It's kind of like a batter choking up on the bat to help hit a fast ball. The shorter length also allows you to quickly go from fly in the hand to hitting the nose of a Permit at 75 feet. Sneaking up on a Permit or Tarpon is tough so having a rod that helps you get the fly to the fish can often be the difference between holding the tail of your first Permit or Tarpon and yet another story about the fish you missed. If it swims in salt water it is a PRIME target. Guaranteed to not come apart when you are casting to the fish of a lifetime.